Hi and welcome to my site.
My name is Brandt Dainow. I am an independent web analyst and educator. My team and I help you maximize your online potential.
Working with a team of international experts in the UK and USA we provide a range of services which help you understand and improve your online business.
Improving website performance
We analyze the behaviour of visitors in your site, then cross-reference this with your online marketing programs. By combining this with a solid understanding of the psychometrics of web usage, we can identify specific changes which will improve the percentage of visitors who do what you want (such as buy stuff). These changes may involve alteration to ad copy, or the prices paid for ads, or they may involve changes to the web site, such as moving components to different points on a page, adding new pages, or changing copy.
We then co-ordinate with your design team to make this happen.
Site performance improvement is for those companies who want to put their website at the centre of their business strategy.
Search Engine Optimisation
We provide Search Engine Optimisation services to English-language websites around the world. We've been doing this since 1996 and have evolved a unique methodology through trial-and-error over many years. Our methodology is a little different from what most SEO agencies offer, but it gets our clients top listings and plenty of high-quality traffic. You can find more information about our search engine optimisation services on our SEO page.
If you're interested in SEO, then contact me to discuss your needs.
I write a regular column about Web Analysis and Digital Marketing in iMedia Connection. These range from introductory articles for the beginner through to in-depth analyses of statistical methodologies in the field. Most of these articles are reproduced here:
I am available to write on request for specific publications. Contact me to discuss your needs.
I offer seminars on topics such as web analytics, online marketing, and website management. These seminars are not techie, they are for the average business executive. My aim is to present information in a manner which is entertaining and easy to absorb. Some of my online marketing seminars are certified for Continuing Professional Development points with the UK Chartered Institute of Marketing.
If your people need a better understanding of website management from a dynamic and entertaining speaker, contact me to discuss your needs.
Onsite Training Courses
I have been delivering business and technical training courses about the web since 1992. My client list includes Microsoft, IBM, Ford, the UN, and many others. I have also participated in the development of courses with the University of British Columbia. Courses range from 1 - 5 days, depending on the topics. Training courses about search engine marketing, web analysis and commercial management of websites are available.
We specialise in onsite training which is custom-designed for your needs. Our training courses are priced by the day, not the number of students. If you have 3 or more students, I can guarrantee our costs will be lower than any per-student training fees. If you're looking for corporate training within your premises, contact us to discuss your requirements.
My academic research focuses on the development of Natural Law Theory within the context of Cyberlaw. My central methodology is philosophical, but I incorporate empirical research within a sociological context to determine the "what is" from which to draw philosophical conclusions. More details of my philosophical activity can be found in my Academia page.